You are about to leave the Midco Business site.

We’re taking you to our secure payment website where you can view your statements and manage your billing.

Sports Advertising

Win Big with Sports Advertising

Sports fans and business owners have a lot in common. It takes dedication to be there for your team –  just like owning your own business requires commitment day in and day out.

As a business owner, you know that loyal fans make great additions to your customer base. Midco® wants to help you reach them. You can win big with targeted sports advertising – and catch your customers while they catch the big game. It’s your ticket to advertising success.

Win Big with Sports Advertising

Sports fans and business owners have a lot in common. It takes dedication to be there for your team –  just like owning your own business requires commitment day in and day out.

As a business owner, you know that loyal fans make great additions to your customer base. Midco® wants to help you reach them. You can win big with targeted sports advertising – and catch your customers while they catch the big game. It’s your ticket to advertising success.

Ready to talk?

Our team is ready.

Request a Call

Ready to talk?

Our team is ready.

Request a Call

Testimonial Headshot

Sports advertising is the perfect fit, because it’s really who we are. It’s nice to narrow it by sporting event and know exactly who you’re talking to."

Nick Kreger, Interstate All Battery Center Full Story

Testimonial Headshot

Sports advertising is the perfect fit, because it’s really who we are. It’s nice to narrow it by sporting event and know exactly who you’re talking to."

Nick Kreger, Interstate All Battery Center Full Story

Why Sports Fans?

They are engaged.

Research shows fans remember your business better when you advertise during live sports.3

They are diverse.

96% of all viewers watch sports programming, covering men and women of all demographics and interests.2

They are passionate.

Fans make the extra effort to watch their teams and 93% of sports are watched live.2

They are engaged.

Research shows fans remember your business better when you advertise during live sports.3

They are diverse.

96% of all viewers watch sports programming, covering men and women of all demographics and interests.2

They are passionate.

Fans make the extra effort to watch their teams and 93% of sports are watched live.2

Digital Ads & Cable TV: A Winning Strategy

A winning advertising strategy includes a multi-screen approach to reaching your audience. Your customers are not only watching their favorite teams, they’re also spending hours on devices reading articles, and checking scores and statistics. They’re always connected.

Midco Business can get your ads on sports websites, the most popular cable TV sports networks – and on some of the biggest games.

Digital Ads & Cable TV: A Winning Strategy

A winning advertising strategy includes a multi-screen approach to reaching your audience. Your customers are not only watching their favorite teams, they’re also spending hours on devices reading articles, and checking scores and statistics. They’re always connected.

Midco Business can get your ads on sports websites, the most popular cable TV sports networks – and on some of the biggest games.

Reach Consumers Online

Reach your customers where they are. Midco places your ads on the sites where your customers check email, read news, catch up on sports scores and more. Plus, you can adjust along the way to better target your ideal audience, thanks to next-level measurement capabilities presented in an easy-to-understand dashboard.

Reach Consumers Online

Reach your customers where they are. Midco places your ads on the sites where your customers check email, read news, catch up on sports scores and more. Plus, you can adjust along the way to better target your ideal audience, thanks to next-level measurement capabilities presented in an easy-to-understand dashboard.

Taking a Closer Look at the Sports Fan Audience

Sports fans are dedicated and they're always tuning in. Check out Advertising Sales Consultant Amy Enget's infographic breaking down the sports fans' viewing habits and psyche, so your business can better understand how to reach this captive audience.

Read Blog

Taking a Closer Look at the Sports Fan Audience

Sports fans are dedicated and they're always tuning in. Check out Advertising Sales Consultant Amy Enget's infographic breaking down the sports fans' viewing habits and psyche, so your business can better understand how to reach this captive audience.

Read Blog

Get in the Game on TV with Sports Packages

Midco offers multiple sports packages where your business can be seen and then reap the benefits. Here are just a few options ranging from professional to local, college sports:

Monday and Thursday Night Football

Reach football fanatics with your branded message during each regular season games on Monday and Thursday nights.

Minnesota Wild Hockey

Seize your moment to reach ice hockey fans with your branded message from October – March during each game of the regular season.

National Basketball Association

Reach hoops fans throughout the region, whether you want to be seen during the regular season, the playoffs, or both.

March Madness

Get your business seen by the avid fans who tune in to these big college games – only on TBS and TNT in March and April.

Frozen Four

College hockey fans are some of the most passionate out there. Score a goal with your ad in the April men’s semifinals and championship game.

MidcoSN®

Reach customers in our region on our own regional sports network. Football, hockey, basketball, summer sports and more – Midco Sports Network® has it all.

Get in the Game on TV with Sports Packages

Midco offers multiple sports packages where your business can be seen and then reap the benefits. Here are just a few options ranging from professional to local, college sports:

Monday and Thursday Night Football

Reach football fanatics with your branded message during each regular season games on Monday and Thursday nights.

Minnesota Wild Hockey

Seize your moment to reach ice hockey fans with your branded message from October – March during each game of the regular season.

National Basketball Association

Reach hoops fans throughout the region, whether you want to be seen during the regular season, the playoffs, or both.

March Madness

Get your business seen by the avid fans who tune in to these big college games – only on TBS and TNT in March and April.

Frozen Four

College hockey fans are some of the most passionate out there. Score a goal with your ad in the April men’s semifinals and championship game.

MidcoSN®

Reach customers in our region on our own regional sports network. Football, hockey, basketball, summer sports and more – Midco Sports Network® has it all.

This Season’s Featured Packages

Hit a Home Run with Baseball Advertising

Major League Baseball is back, meaning passionate fans are ready to sit down to watch nine innings of action – and your business ad. Contact a consultant today to learn how you can advertise in:

  • Minnesota Twins games on Fox Sports North
  • Kansas City Royals games on Fox Sports Midwest

CONTACT

Shoot and Score During NBA Playoffs

Pro basketball’s fanbase is growing – in fact, 2018 NBA® playoff viewership was up 30% from 2017.4 With viewership on the rise – and playoffs just around the corner – our NBA advertising inventory is going fast. Snag yours today by talking with a Midco consultant.

CONTACT 

Hit a Home Run with Baseball Advertising

Major League Baseball is back, meaning passionate fans are ready to sit down to watch nine innings of action – and your business ad. Contact a consultant today to learn how you can advertise in:

  • Minnesota Twins games on Fox Sports North
  • Kansas City Royals games on Fox Sports Midwest

CONTACT

Shoot and Score During NBA Playoffs

Pro basketball’s fanbase is growing – in fact, 2018 NBA® playoff viewership was up 30% from 2017.4 With viewership on the rise – and playoffs just around the corner – our NBA advertising inventory is going fast. Snag yours today by talking with a Midco consultant.

CONTACT 

Time to Get Off the Bench

We can help you with every aspect of getting an ad on TV or online, from conception, to creation, to placement. Our Midco consultants:

  • Listen to your current advertising strategy and recommend a campaign.
  • Work with you to select the best places to target your ads online and on cable TV.
  • Direct our award-winning teams to write, design and produce your ad — whether you’re choosing a TV commercial, digital ad or both.
  • Help you optimize where your ads appear online and make sure you're getting the results you expect from your TV commercials once they're live.

Let's Go

Time to Get Off the Bench

We can help you with every aspect of getting an ad on TV or online, from conception, to creation, to placement. Our Midco consultants:

  • Listen to your current advertising strategy and recommend a campaign.
  • Work with you to select the best places to target your ads online and on cable TV.
  • Direct our award-winning teams to write, design and produce your ad — whether you’re choosing a TV commercial, digital ad or both.
  • Help you optimize where your ads appear online and make sure you're getting the results you expect from your TV commercials once they're live.

Let's Go

1 comScore data, 2016
2 Nielsen Npower, 2Q15-1Q16
3 Advertising Research Foundation: Ground Truth, How Advertising Works Today, 2016
4 Viewership information provided by TiVo. Households (HHs): Number of unique households with a view of at least one minute of the telecast, series, station(s) or network(s) during the selected time frame. Live viewing only. Number is estimated across all of Midco basic cable subscribers based on results from the data subset. Data subset includes approximately 35% of our cable subscribers across all of our markets, excluding Minnesota and Kansas. Rating: The percentage of actual viewership time in relation to the maximum potential viewership time. Past performance does not guarantee future results.
The NCAA, NCAA Championships, NCAA March Madness and Frozen Four are trademarks of the National Collegiate Athletic Association. The NFL logo is a registered trademark of the National Football League. The National Basketball Association ("NBA") name and logo and the names and logos of NBA.com are the property of NBA Properties, Inc. The Minnesota Twins name and logo and the Kansas City Royals name and logo are trademarks of Major League Baseball Properties, Inc. All other logos are property of their respective corporations or entities. Use of the individual entity logos does not constitute an endorsement by the entities of Midco’s products or services.
1 comScore data, 2016
2 Nielsen Npower, 2Q15-1Q16
3 Advertising Research Foundation: Ground Truth, How Advertising Works Today, 2016
4 Viewership information provided by TiVo. Households (HHs): Number of unique households with a view of at least one minute of the telecast, series, station(s) or network(s) during the selected time frame. Live viewing only. Number is estimated across all of Midco basic cable subscribers based on results from the data subset. Data subset includes approximately 35% of our cable subscribers across all of our markets, excluding Minnesota and Kansas. Rating: The percentage of actual viewership time in relation to the maximum potential viewership time. Past performance does not guarantee future results.
The NCAA, NCAA Championships, NCAA March Madness and Frozen Four are trademarks of the National Collegiate Athletic Association. The NFL logo is a registered trademark of the National Football League. The National Basketball Association ("NBA") name and logo and the names and logos of NBA.com are the property of NBA Properties, Inc. The Minnesota Twins name and logo and the Kansas City Royals name and logo are trademarks of Major League Baseball Properties, Inc. All other logos are property of their respective corporations or entities. Use of the individual entity logos does not constitute an endorsement by the entities of Midco’s products or services.